Box Office India Records

This day thirty one years back saw Dil and Ghayal release on the same day on 22^nd June 1990 and both films proved to be BLOCKBUSTERS. It was one of the rare occasions that two films released together both emerged BLOCKBUSTERS.

Ghayal was the action film but it was Dil that took the lead at the box office from the first day and it remained that way for the first six months. The music of Dil was huge and it was a youth love story for the mass audience. The business of Dil was better than Ghayal by around 20% in all circuits by the end of 1990 except for CP Berar and the South circuits.

The Ghayal story did not finish in 1990 and went on and on. The film had its first repeat run in Mumbai on 27th September 1991 and the response was earth shattering as despite being one year old the film was competing with new blockbuster films.

Ghayal started to catch Dil up in 1991 with strong repeat runs as Sunny Deol consolidated the action image. The business of Ghayal remained lower than Dil in Delhi / UP and East India but in other circuits it caught up and went ahead. It became the highest grossing film of 1990 in early 1992 as it collected almost 1 crore nett in a huge repeat run in Mumbai circuit.

In this repeat run the film collected more in the first week that the first week of the original run and that too when the first run itself had taken a big start. the second week in this run saw an insane 20% increase in collections as they released more prints. Ghayal is the only film to have such high collections in repeat run in any city in one week (not counting some old films released in colour). The film had the better occupancy than all films released in August, September, October and November in 1991 barring Saudagar and Phool Aur Kaante. The repeat run first week was even better than a big film like Lamhe (10.74 lakhs and 82%).

The numbers for the first week in original run and repeat run in Mumbai city of Ghayal are as follows. The repeat run numbers were simply phenomenal.

Mumbai City city (Original Release - 22/06/1990)

Metro - 2,02,142 (HF)

Gaeity - 1,21,660 (HF)

Ganesh - 59,355 (HF)

Bijlee - 59,725 (HF)

Bahar - 1,01,327 (HF)

Topiwala - 85,177 (HF)

Sona - 84,410 (HF)

Akash - 49,784 (HF)

Diamond - 55,622 (HF)

Jai Ganesh - 77,916 (HF)

TOTAL - 8,97,118 (All Cinemas Housefull)

Mumbai city (Re - Release 27/09/91)

Minerva - 1,97,564 (HF)

Gaeity - 1,47,531 (HF)

Satyam - 1,50,134 (HF)

Anupam - 86,492 (HF)

Darpan - 87,424

Sona - 84,312 (HF)

Rupam - 1,04,628 (HF)

Basant - 1,13,926

Akash - 49,786 (HF)

Uday - 80,512 (HF)

TOTAL - 11,02,309 (8 out 11 cinemas HF, 99%)

Ghayal set records in repeat runs. No film from the nineties was even close to it in repeat runs and only Sholay has higher business in repeat runs in the history of Hindi cinema. Ghayal contiuned to have more repeat runs as the Sunny Deol action image consolidated through the nineties and eventually went to 3.25 crore nett plus in Mumbai which was an extraordinary total.

Dil and Ghayal were huge blockbusters with both films clocking up over 2.50 crore footfalls which is around 300 crore nett plus today in terms of business today. The biggest achievement of Ghayal was that it became an iconic film in time. Ghayal had actual results post release as huge crowds turned up to watch repeat runs of the film whenever it was released.

The audience is prepared to pay and give their time and this what separates the real stars from paparazzi stars. The former will be very few while the latter will be in huge numbers. Now lets look at the scenario today we have possibly 4-5 genuine box office stars (all male) and then possibly another 7-8 stars (male and female). Now with such limited genuine stars it means the media has to create stars for their needs as the amount of time they have to give to entertainment news cannot be sustained by 11 or 12 people.

The demise of Sridevi has been all over the news lately and as you take a look at the filmography and the numbers then it comes out she was a very rare female star. We have not created a genuine male box office star in the last fifteen years or more so it would take some doing by a female to achieve that status. But Sridevi was one of the four genuine female box office stars that the Hindi film industry has created, someone who really mattered at the box office as a sole entity. Basically in the same bracket as the Khans are today. This is actually unthinkable today that a female star can reach that level today but you can never say never as its happened before. Blockbusters of the proportions of Bahubali - the Conclusion were there in the past but was unthinkable today but it happenned.

Below are the four female box stars that the industry has seen over the last 75 years or so. The period of box office domination is in brackets.

Mumtaz (1970-1974) - The first female star to have real box office clout. The blockbusters came with superstar Rajesh Khanna but the actors who were not doing well like Sanjeev Kumar (Khilona), Sanjay Khan (Mela) and Feroz Khan (Mela, Apradh) got big hits because of her popularity. Many newcomers got paired with Mumtaz as distributors picked up films on her name and one of these newcomers was even future superstar Amitabh Bachchan in Bandhe Haath. Due to the super hit heroine this film fetched a higher price than Zanjeer, the film which made Amitabh Bachchan a star. Rajesh Khanna lost super stardom in late 72 to early 73 but the films with Mumtaz still worked like Roti, Aap Ki Kasam and Prem Kahani in 74-75.

Hema Malini: (1973 - 1982) -  The Mumtaz phase did not last long within the industry as she decided to quit the industry and stopped signing films. Though in the audience eyes Mumtaz remained a huge star till 1974 as her films released, it was over within the industry in 1972 and the biggest benficiary was Hema Malini as many of the rejected Mumtaz films went to her including Seeta Aur Geeta. Hema Malini then probably went on to emerge the biggest female star ever. If the Mumtaz blockbusters came with early 70's superstar Rajesh Khanna then the Hema Malini blockbusters came with the mid 70's superstar Dharmendra including the biggest of them all Sholay and 15 odd other 200 crore nett plus grossers (todays rates). She even gave the fading stars like Rajendra Kumar (Gora Aur Kala) and Dev Anand (Amir Garib) huge hits. The blockbusters continued into the 80's like Kranti and Naseeb and although these were multistarrers, Hema Malini had a huge presence in these films despite the galaxy of stars in them.

Sridevi (1984 - 1992) - Sridevi became a huge star in 1983 with Himmatwala which was a huge hit and at that time there was a vacant top spot and she had grabbed it in no time. Himmatwala is said to be released in the same week of her death but the film was actually released on 4th February in Delhi / UP and East Punjab and clashed with a bigger star cast film Taqdeer (Shatrughan Sinha, Hema Malini, Zeenat Aman and Mithun Chakraborty) and did not do well with the bigger film out grossing it but later on Himmatwala emerged a huge hit. The hits flowed with Justice Chaudhary, Mawaali, Maqsad and Tohfa. Then like Mumtaz and Hema Malini earlier she carried many heroes in films like Nagina, Mr India and Chandni all which did very well especially Nagina which was a huge blockbuster. There was a film called Guru which had Mithun Chakraborty at his peak in the title role but it was Sridevi who was in the double role. This is like the heroine having a double role in Salman Khan's Sultan. The numbers of Sridevi may not have been high as Mumtaz or Hema Malini but this was also a bad phase (almost as bad as today) in the industry as video had taken over and footfalls had dwindled.


Madhuri Dixit: (1990 - 1995) - Madhuri Dixit is the last female box office star the film industry has seen. Tezaab made her a huge star after a few years of struggle and the success of Tezaab was consolidated in a month with an even bigger blockbuster Ram Lakhan. But at this point of time Sridevi was the reigning star and in a big way and it was films like Dil, Saajan and Beta which made Madhuri Dixit that box office star. Dil had Aamir Khan but it became a Madhuri Dixit film, coincidentally the first four big hits of Aamir Khan (Qayamat Se Qayamat Tak, Dil, Rangeela and Raja Hindustani) all propelled the heroines as they took the credit. Saajan had Sanjay Dutt and Salman Khan while Beta had Anil Kapoor but generally it was Madhuri Dixit leading the way in these films. Even Shahrukh Khan played second fiddle to Madhuri Dixit in Anjaam but Shahrukh Khan was on a crest of a wave at the time and the audience could not accept him as an outright villain and the film was rejected. Then came the peak with Hum Aapke Hain Kaun and Raja and it could be that no heroine had ever reached this level but to live up to these box office expectations would have been difficult even for a huge male star and the downfall started.


After these huge female stars there has been Karisma Kapoor, Aishwarya Rai, Rani Mukherjee, Preity Zinta, Kareena Kapoor, Katrina Kaif and Deepika Padukone who at a given point of time have been number one heroines but generally not at a level where they can compete with the top male leads of the time. The next to test this will be Alia Bhatt and here it could be that she challenges the heroes of her generation but will those heroes be real box office stars.

Judwaa was released 21 years ago and proved to be huge hit in Mumbai and Nizam /Andhra and did well elsewhere.
The film was major release after a long time due to the one month strike in Maharashtra due to high entertainment tax.

The film was also the film which gave the career of Salman Khan a major lift as although he had much bigger Hits than Judwaa before they were either two hero films like Saajan, Karan Arjun and Jeet or ensemble cast ones like Hum Aapke Hain Kaun and Sanam Bewafa where the supporting artistes have major roles.

The interesting thing about Judwaa is that box office numbers of Judwaa and Judwaa 2 released last year are so very similar. Not in terms of gross as after 21 years that is impossible but the adjusted numbers and footfalls are so very similar. in another words a similar number of tickets were sold and the business if ticket inflation is factored in, is also similar.

Judwaa (1997) has an adjusted nett gross on 2017 ticket prices of 131.11 crore while Judwaa 2 (2017)  grossed 132.4 crore

The footfalls of Judwaa (1997) were 1.36 crore while the footfalls of Judwaa 2 (2017) are 1.30 crore. If we look at the ratios of the biggest circuits than Judwaa (1997) did 34.77% in Mumbai and 19.71% in Delhi / UP while Judwaa 2 (2017)  is 27.46% in Mumbai and 24.26% in Delhi / UP.

The film was not a brand when Judwaa 2 released and even when Judwaa 2 became a big hit it could not be called a brand but after what has happened on satellite over the last month or so the film has become a huge brand. The film is the fourth most appreciated film of last year taking into account theatrical and satellite audience. The mega television ensures Judwaa 3 is a sure shot if it is ever made (though not 20 years later like Judwaa 2).